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December 26, 2006

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medieval clothing

It will give pause to the various companies considering a solution but I think that on premise as a viable solution is going by the boards and will do so almost completely once the on demand vendors figure out both how to scale better technically and how to position their ability to do so in the market. The former they are close on - the latter has a lot of mythology to overcome yet - and that's their hindrance.

Microsoft CRM Implementation

You are keen observer of all these marketing research firms... Keep it up!!!

watch friends online

this was a great forecast. it looks like you made some great predcitions. i would love to hear more.

Andrew

In general I think you are spot on with your CRM 2.0 predictions, except maybe a little ambitious for 2007. Yes, we'll see some deal announcements, but I am not sure that there will be an demonstrable value until 2008 or later - the CRM and Web 2.0 worlds and development philosophies are too far apart. It will take some time to figure it out and unlock the real value. I think this will be driven by your predictions on the 6cs, and I agree, that will be in 08.

Great work on the blog; keep it up!

Mike Smock

Hi Paul,

I'm trying to track down the Forrester $74 billion projection. The only thing I can find is from a 2002 report by Bob Chatham here:

http://www.forrester.com/ER/Research/Report/Summary/0,1338,14653,00.html

Do you happen to have the link to the current projection?

Thanks...

Paul G.

Steve,
Hi. I'm very glad to hear from you. If you had put it exactly the way that you put it in your comment, I would agree with you almost completely. I still remain skeptical a bit though of hosted packaged software. If you remember, that was the original (take this coming comment as a metaphor, not literally) "on demand" attempt and it failed terribly. While an argument could be made that the business world wasn't ready for it, the on demand model (the literal one) is just so much more effective, there's no really good reason to consider the hosted package solutions. However, the rest of what you're saying above makes sense. It will give pause to the various companies considering a solution but I think that on premise as a viable solution is going by the boards and will do so almost completely once the on demand vendors figure out both how to scale better technically and how to position their ability to do so in the market. The former they are close on - the latter has a lot of mythology to overcome yet - and that's their hindrance.

Thank you for writing and responding. I'm looking forward to getting to know you in 2007.

Steve Raye

Hi Paul,

My "forecast" was a last minute contribution to SearchCRM which wasn't a perfect process (not a ding on SearchCRM). Your comments are all well taken. My primary point was intended to reflect what I see in the marketplace (albeit a limited perspective) - mainly that the proliferation of open source business applications are causing companies to think twice before automatically assuming that an on-demand platform is their best or only choice. We'll see what happens, but I do believe that more flexible on-demand toolsets (Apex, SuiteFlex, etc.), OSS, and alternative models for the delivery of packaged software (hosted) are presenting a new set of decision challenges for companies in 2007. I've been witnessing this fishand in the trenches.

I haven't read your blog in the past but look forward to following your writings in the coming year.

Regards,
Steve

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