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« I'm Finally Speechless About Something I Talk Into (& SO Much More) | Main | Woozy But Clear »

January 14, 2007


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Not so sure that Borders really 'gets it'.

Check this out - hits close to home (literally)

Brent Leary

Great post. As an avid book buyer myself, I belong to the FREE Border's program and not the B&N one. I pretty much only buy books at B&N if they are on the bargain shelf. And every time I go to checkout the cashier asks me if I want to join their program. And when I ask if you still have to pay to join, I politely decline when she says yes. And when I mention I'll join when membership is free like Border's, they always say "ours may cost a little but it's better." I guess it isn't in my eyes (and a lot of other customers), or else I would have joined it by now.

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